Parcellab, an e -commerce operation management service provider recently announced the “2022 E -Commerce Return Research”, pointed out: 90%of e -commerce sellers still choose to provide customers with free return services. Among them, worrying about the loss of customers is the main reason behind this decision. Considering the decline in market consumption confidence, retaining existing customers is more important than developing new customers.
This report also gives consumers’ survey data: 36%of online consumers believe that payment returns are unacceptable, 59%of online consumers are only willing to pay under specific conditions, and only 5%of online consumers say they can say that they can Accept payment returns. At the same time, the quality of return services is also an important factor that affects consumer evaluation. The convenient and fast return application and real -time update of returns are the focus of consumer attention.
If you want to retain customers, free returns to provide high -quality return services at the same time are still the top priority of e -commerce sellers.